Everyday millions of users visit the popular video sharing website, www.YouTube.com on a regular basis to upload, view, and share video clips. However, in YouTube´s second year new functions were added to further enhance user abilities; the most popular being Real Simple Syndicaion (RSS) to subscribe to content feeds. RSS is an XML based format used for content distribution and syndication. Subscribing to RSS Feeds allows users the convienence of receiving custom, up-to-date videos without having to regularly check the site for updates.
RSS takes an innovative approach to YouTube marketing technology by allowing users the luxury of being able to customize the videos they choose and the convience of being alerted when new videos have been added without the hassle of having to browse millions of videos. YouTube offers several RSS feeds for categorized groups of videos such as: recently uploaded, top viewed, etc. as well as customized feeds for users and tags. In order to keep track of videos, RSS has proved to be a huge time saver for many users that choose to take advantage of the unique feature, seeing as to how the videos are convienently delivered straight to the users desktop. YouTube´s innovative approach of incorporating RSS will forever change the way we view videos, one video at a time.

Auction sites have found it mandatory to implement RSS feeds, in order to keep their users constantly informed. The Domain Name Aftermarket now keeps users updated on all of the most relevant, up-to-the-minute information via RSS feeds. As the name implies, The Domain Name Aftermarket (TDNAM), specializes in domain market resale. Whether you are in the market to buy now, bid on premier expired names at auction, make an offer, or even sell a domain, TDNAM is the place for you.
 
Keeping this in mind, with the fast-paced, ever-changing, domain resale market, TDNAM understands how vital it is to keep users updated frequently on all of the up-to-date information. That is why TDNAM has made it even easier for it´s users to buy and sell domains by incorporating RSS feeds, to keep users alert at all times. This comes at a convienence for the user because the user won´t have to waste time going to the website constantly, seeing as how the user can identify the particular content of their interest and have that content delivered directly to them via their RSS reader with any updates or changes as they happen. Therefore, users are constantly aware of what is going on at all times, which in this business is a must. Seeing as to how the RSS feeds are incorporated as an extreme advantage marketing tool that further enhances TDNAM´s website. Some of the most popular RSS feeds that TDNAM offers are: Recently Added Listings, Today\'s Featured Listings, Listings Ending Today, and Most Active Auctions. These RSS feeds further assist users to get the most out of their TDNAM experience.

edreams.com ha incluido RSS feeds personalizables para hacer llegar sus ofertas de viaje más cómodamente a los usuarios de su portal.

De esta forma se avanza a los sistemas de comunicación tradicionales que estan usando el resto de sus competidores.

Como usuario podras crearte tu feed con el viaje que quieres realizar y incluirlo en tu lector. Cada vez que edreams añada una nueva oferta la recibiras directamente en tu lector de RSS.

 

There are currently many different cases of companies that are using RSS technology in innovative ways. One company that is an excellent example of this fact is The Weather Channel®.

El País acaba de lanzar su propio universo netvibes, web concebida para ser página de inicio del explorador. Es el primer medio español que ha creado este espacio, en otros países, los medios también han empezado a crear sus espacios como en Estados Unidos, CNN Money, en Francia Le Figaro, ...

La aplicación web permite leer contenidos RSS, ver los mensajes de tus diferentes cuentas de correo, tener acceso directo a tus espacios en myspace, ... y mucho otros servicios como el tiempo, bloc de notas, buscadores, tus espacios o preferencias en Youtube ... en definitiva sería como un agregador de todos los servicios de internet a los que puede estar suscrito un usuario.

This article explains how travel sites have made the process of booking travel tickets easier and more expedient by allowing users to customize RSS feeds according to travel type, destination, etc.